ixigo Travel Illustration Library case study

ixigo illustration library — Your Trip Upgraded and Wander travel tags

ILLUSTRATION Library

Brand Illustration

A travel-themed illustration created for ixigo, designed to integrate smoothly into their established brand ecosystem. It reflects the company’s youthful vibe, clean design language, and emphasis on discovery. The visual style brings together bold forms, vibrant colours, and dynamic elements that evoke movement and exploration. Crafted to complement ixigo’s energetic identity, the artwork adds a fresh, engaging layer to their overall storytelling and user experience.

ixigo
Illustration
Library
Fly with 40% off on select domestic routes — ixigo campaign creative

Travel. Simplified. Illustrated.

A bright, youthful illustration crafted to blend seamlessly with ixigo’s vibrant travel ecosystem.

A row of ixigo travel illustration scenes — booking, rewards, and journeys

A structured yet playful composition reflecting ixigo’s energetic travel identity.

Bringing
Travel to Life

ixigo’s travellers are explorers at heart — always chasing the next departure, the next city, the next story worth telling. The illustration system was built to capture that restless energy: characters in motion, fares that feel within reach, and moments that turn an ordinary trip into an adventure. Every frame is designed to feel warm, optimistic, and unmistakably ixigo.

ixigo illustrated coffee cup and croissant holder — Fly Further
Flat 10% off ixigo flight posters mounted on a wall — Explore the world with ixigo
Roam Free — flexible fares illustration with traveller, Price Drop badge

The illustration is designed for use across ixigo’s digital touchpoints, including app screens, website sections, and social media. Its clean vector style ensures clarity in both small UI elements and large hero banners.

Travel benefit icons — airport lounge, travel insurance, reward points, easy payments
Airport loungeTravel insuranceReward pointsEasy payments
TravelVector IllustrationBrand Visual

EXPLORE
THE JOURNEY

A custom illustration created for ixigo, blending motion, clarity, and seamless travel storytelling.

Go now before prices rise again — Explore the Journey cardGo explore new destinations with fresh fare drops cardEarly booking equals maximum savings — Long Weekend Sale Live Now card
ExplorationClean DesignDigital Artwork